Diesel share declines in Western Europe

VW diesel vehicle

I've never been a big fan of the diesel versus hybrid debate. As hybrid technology is fuel independent, the whole debate seems rather illogical to me.

That certainly doesn't mean there isn't a greater role for clean diesel vehicles to play in the US, especially in the short term. Still, it seems too late to try to chase European levels of diesel adoption this late in the game. With a host of new technologies making gasoline engines much more efficient, a big rush to diesel seems unnecessary.

Ironically, even in Western Europe diesel technology appears to be losing share. In 2009, as small cars gained share in Europe, diesel vehicles lost about 7 percent share.

What if small car buzz fizzles?

America's next best seller?

This year's LA Auto Show featured several small cars that US automakers hope will drive big buzz - and sales - as automakers move towards new CAFE rules.

But what happens if they don't sell?

According to research from AutoPacific, these new small cars are facing an uphill battle. “People want technology to solve the problem of fuel economy," notes one AutoPacific analyst. They don't, however, want to be forced to downsize.

That means lighter materials, clean diesel, and hybrid technology. Yet, so far US automakers haven't been able to use these technologies to match the efficiency of the competition. Consequently, the average fleet fuel economy of each of the Big 3 isn't just far behind their Asian competitors, but even BMW has better fleet fuel economy than the any of the Big 3.

Can the Big 3 truly compete if fuel economy becomes the key driver of the US auto industry?

Audi exec continues hybrid and EV slam

Still not viable even after a $7500 tax credit?

Yesterday, Audi of America President Johan de Nysschen, continued his attack on the political love affair between D.C. politicians, including President Obama, and electric cars, claiming that plug-ins were probably two decades away from widespread use.

"The 50 percent or so price increase that the Volt represents over a similar gasoline car cannot be offset through the savings from reduced fuel compensation," de Nysschen said. "The only way to offset the extreme premium is through taxpayer-funded subsidies," and that according to de Nysschen, "is not sustainable."

Instead, de Nysschen claims the free market should determine the winners, and according to de Nysschen, clean diesel would be a winner that would significantly reduce foreign oil consumption.

Toyota halts diesel plans. Banking on gas hybrids

Diesel only for Europeans?

Despite an uptick in recent US diesel vehicle sales, probably thanks to a significant drop in diesel fuel prices, Honda, Chrysler, Ford, General Motors, Nissan and Toyota have "halted diesel programs because of spiraling costs and other problems," according to AutoWeek.

Toyota followed up this news with the comment that they are "banking heavily" on gasoline-powered hybrid vehicles.

Diesel v hybrids at an EPA glance

The EPA's top pick for 2009

I've been ill the last several days, so when I saw the EPA's Top 10 Most Fuel Efficient Vehicles List last week, I just wasn't very surprised or excited. Hybrids still dominate, especially in the city. Since, however, I've read a few articles noting the significance of the first diesel making the list.

A manual VW Jetta TDI is rated 30 mpg in the city, 41 on the highway. The Toyota Prius is 48 and 45, respectively.

Many diesel fans regularly chide the whole hybrid cars segment as a fad, but when it comes to city driving it's clear, hybrids are easily superior.

In order the list goes: Toyota Prius, Honda Civic Hybrid, Nissan Altima hybrid, Ford Escape hybrid (and Mercury Mariner hybrid, Mazda Tribute hybrid), Smart ForTwo, Toyota Camry hybrid, VW Jetta Diesel Manual, VW Jetta Diesel Automatic, Toyota Yaris Manual, and the Toyota Yaris Automatic.

Audi A3 1.9TDIe: Who needs a Prius asks Angus?

A Prius killer?

Angus of MotorTrend has been driving an Audi A3 1.9TDIe for the last few days, a nice new diesel vehicle that is making Angus ask why anyone needs a Toyota Prius. Ultimately, according to Angus, the Audi is more fuel efficient than the Prius, except in extreme traffic, and the Audi performs better, so maybe there is no need for hybrid cars? Finish reading.....

Why hybrids are more important than diesel

The hot Mercedes diesel hybrid at the LA Auto Show

I just finished posting a comment to the Kicking Tires story regarding the Rand study which calls hybrids and clean diesel more beneficial than ethanol. Kicking Tires, however, focused on an element of the Rand study (earlier post) which, according to Wired Magazine, suggests diesel vehicles are better than hybrid cars.

Whether the world likes it or not, the world will eventually move beyond oil. As both diesel and gasoline require oil, both diesel and gasoline are dying fuels. So, how can diesel be a solution for the future? Are we going to start using tar sands that will make today's pollution seem like the good old days (1980s) of clean air? Please. (Finish)

Gov. Schwarzenegger asks automakers to go green

Governor outside the LA Auto Show

Hydrogen vehicles, plug-in hybrids, hybrid cars, and clean diesel vehicles are the kinds of automobiles that the Governor wants so see being made for the California market.

“It is fantastic to see that the world’s automakers are developing the technology to help us meet our goals in California . These cars come in every size and shape and they prove that we can give consumers the choices they want and still protect the environment,” said Governor Schwarzenegger. “This is exactly the kind of innovation we need. Working together, we will ensure that California remains a leader in clean and alternative fuel vehicles and we will ensure a healthy and prosperous future for our nation.

“Imagine what we can accomplish if we improve efficiency and put more alternatives on the road, whether it is biofuels, electric cars, hydrogen or hybrids. This will also help our families with fuel prices because it’s all about supply and demand. By providing more alternatives, we can drive down oil prices from the $100 a barrel everyone is expecting.”

VW going all-hybrid?

Every VW will come in a hybrid option?

There has been a persistent rumor floating around on the Internet that VW will offer a hybrid option on all of its vehicles. Rumors. Rumors. Rumors.

Maybe a year or so ago, VW announced a line of hybrid vehicles only to significantly reduce those plans shortly thereafter. In the next few years, I think VW is far more focused on clean diesel rather than hybrids.

Thus, I don't think VW has any specific hybrid plans, other than for the Touareg.

Nonetheless, by 2010, both Peugeot and Mercedes will start rolling out diesel hybrids, such as the 308 HDI diesel hybrid or the E300 BlueTec diesel hybrid, and it appears that Mercedes is becoming very serious about diesel hybrids.

So, VW is paying attention.

And, who can blame them? With the greenhouse gas legislation being proposed by the EU, diesel hybrids might be the only way forward for European automakers.

Lucky Europe: Clean diesel hybrids

The E300 BlueTec diesel hybrid

Diesels versus hybrids? Nonsense! The best diesel vehicles will be clean diesel hybrid vehicles, and by 2010 a number of them will be hitting the streets, well, at least in Europe.

While the Ford Reflex diesel hybrid was probably the first diesel hybrid to really get me excited about such vehicles, a number of other players have recently entered the hybrid fray.

At the Frankfurt Auto Show, Peugeot announced that it would begin production on diesel hybrids, such as the Peugeot 308 HDI diesel hybrid, in 2010, but it is the diesel hybrids from Mercedes that really have my attention, such as the Mercedes E300 BlueTec diesel hybrid.

A 46 mpg luxury hybrid? Are you kidding me?

Clean diesel hybrids are coming, ladies and gentlemen, let's just hope they find their way into America!

Volvo hybrid concept: If only lithium were reality

Lithium powered hybrids rock, but they are not yet ready for primetime

Wow! Seriously, could the Frankfort Auto Show become any more focused on green issues, at least in terms of concepts? It's hybrid cars galore - in addition to clean diesel and biofueles. Unfortunately, so many of the concepts, such as the Volvo Recharge Hybrid, are dependent upon technologies that are just not ready for reality.

Imagine 62 mpg on electric power only. That's what the Recharge hybrid promises.

Starting to sound like GM's Chevy Volt?

InsideLine notes that the 4 electric motors in each wheel combined with 1.6 liter flex-fuel engine could achieve a whopping 120+ mpg for trips less than 90 miles. In trips over 100 mpg, the Volvo hybrid would eventually average out at 45 mpg.

Still, much like the Volt, the Volvo hybrid can meet most commuter's daily needs with just electric power. Unfortunately, just as with the Volt or other plug-in hybrids, the technology is completely dependent upon lithium-ion batteries.

Ultimately, it is isn't automakers which control the future, its energy storage/providers - whether lithium, ultracapacitors, or hydrogen.

Automakers: Fuel efficiency pretenders?

Green hotdoggin' at the Frankfurt AutoShow?

The hype around the Frankfurt Auto Show has almost exclusively been focused on green vehicles, such as hybrid cars, clean diesel vehicles, and bio-fueled vehicles. Obviously, it's great that automakers are focusing on green issues, but are they just posing?

With the EU possibly on the verge of very strict emissions requirements, automakers have to be prepared. Nonetheless, if the EU doesn't act, will automakers continue with their green efforts?

Transport and Environment, a Brussels-based environmental lobby group, is not impressed with Frankfurt-attending-automakers according to Reuters. Essentially, automakers are just throwing out a few token green cars, rather than making real changes, the group claims.

"It's not good enough to have one or two cars," said Transport and Environment spokesman Dudley Curtis. "What we need is emission reduction across the board."

Do automakers really care about the environment or energy security, or is profit all that matters?

H.C.C.I. + hybrid technology = gasoline hybrid perfection?

An H.C.C.I. hybrid - as efficient as a diesel hybrid?

GM hasn't been the biggest fan of clean diesel technology.

O.K., not long ago, GM wasn't much of a fan of hybrid technology either, but that has changed. So, it isn't necessarily surprising that GM might not rush into clean diesel, right?

Or, maybe was there an alternative reason that GM hasn't been going diesel crazy?

If there is a reason, it might be the Homogenous-Charge Compression-Ignition engine, or H.C.C.I. --- Finish: H.C.C.I. + hybrid technology = Gasoline Hybrid Perfection

BW: The problem with hybrids is diesel?

Death of the hybrid Accord a setback to hybrids?

"Of course, the setbacks don't suggest it's the end of the road for hybrids—it certainly isn't for hybrid pioneers like Toyota and Honda. But it's clear that the difficulties that automakers face in marketing their hybrid engines are still vast, despite the growing awareness of environmental issues."

Wow. I doubt very much Honda ever thought it would sell more than several thousand Accord hybrid vehicles per year. In fact, when the Accord hybrid was developed, Honda didn't believe that such vehicles would EVER replace conventional vehicles. While Honda stepped up their hybrid game with the new Civic hybrid, Honda still isn't nearly as committed to hybrids as Toyota.

In addition to setbacks, such as the Accord, the BW article also claims that clean diesel is set to challenge the future of hybrids.

U.K. hybrid sales taking off

Hybrid sales growing

According to Just-Auto.com, hybrid sales in the U.K. continue to increase year-after-year, even doubling from one year to the next. Despite the widespread use of small diesels, hybrid cars continue to gain consumer acceptance, proving the first cost-effective diesel hybrid has a rosy future in Europe.

Diesels to outgrow hybrids?

A Mercedes clean diesel vehicle

"Ricardo forecasts that combined diesel and hybrid gasoline will represent 15 percent of the U.S. light vehicle market by 2012, with sales of diesels outstripping gasoline hybrids by 1.5 million units versus 1.2 million. UBS highlights that European automakers and a number of global suppliers look set to benefit from the diesel trend."

I like a good clean diesel vehicle, but they are still no hybrid. Yes, in terms of costs, diesels are competitive to hybrids - at least with today's hybrid technology. Will that still be the case when lithium enters the hybrid powertrain? Inevitably, each new generation of hybrid vehicles will continue to become more fuel efficient and cheaper, and if plug-in hybrids are developed, can diesel really compete?

In the short term, clean diesel is a fine choice. Ultimately, however, the best future for diesel is as a diesel hybrid.

Half of America supports a gas tax?

A fuel tax to fund alternative fuel research?

According to a survey released by the Civil Society Institute "more than half of Americans would support higher gasoline taxes if the money went to research into alternative fuels." (CNN)

I say, what a silly study.

While I favor a gasoline tax, I think the revenues derived from the tax should go only to consumers whom purchase hybrid cars, electric cars, plug-in hybrid cars, clean diesel vehicles, etc. Instead of using a gasoline tax to fund research, simply leave alternative fuels exempt from the tax. Thus, alternative fuels become more price competitive.

Giving tax revenue to fund research sounds too much like pork to me. Give it to 'the people', not to the people whom are owed political favors.

Ford's Mulally wants to fight global warming

Let's get this sucka on the road then!

I think Ford CEO Alan Mulally has the potential to turn Ford around. First, Mulally is an efficiency aficionado. Second, he has proven himself at Boeing. Third, he wants to fight global warming, even telling reporters that he believes humans are responsible for the "vast majority" of global warming.

Whether he's correct or not regarding global warming, Mulally at least appears cognizant of the fact the fuel efficiency is going to determine the success of automakers selling vehicles in the U.S. - foreign oil dependency isn't going anywhere even if science proves the sun is causing global warming. Perhaps, some U.S. auto manufacturers might choose to focus on selling sub-$5000.00 cars in China and India, but it appears that Ford is prepared to try to sell fuel efficient vehicles in the U.S..

So, c'mon Mr. Mulally, let's see a few new hybrid vehicles, such as the Ford Reflex hybrid pictured above. Enough talking, time for a little walking. Show the world and the rest of Detroit that Ford ain't dead yet. Besides America could truly use some real leadership coming out of Michigan - apart from the Pistons and Red Wings.

A diesel hybrid from Mercedes within 2 years?

A Mercedes Blutec Diesel at NAIAS

There are rumors in the blogoshpere that Mercedes might offer a Blutec Diesel hybrid vehicle within two years. However, it appears these rumors are purely speculation, or an educated guess. Nonetheless, a mild hybrid diesel seems to fit quite well with Mercedes' plans for diesel and hybrid technology.

DaimlerChrsyler explands plug-in hybrid concept program

A plug-in diesel hybrid to be included

DaimlerChrysler will include the 2007 Dodge Sprinter in its recently announced plug-in hybrid test program in the U.S. In addition to the new platform, the concept program will also include diesel plug-in hybrids. Currently, the Sprinter plug-in can achieve around 20 miles on electric power only using next generation lithium-ion batteries.

While its nice to see this plug-in program evolving, how about some hybrid vehicles today?

Build your own plug-in hybrid vehicle kit

Can't wait for a plug-in hybrid? Build it yourself

Robert Q. Riley Enterprises plans to sell plans and kits for a do-it-yourself plug-in hybrid vehicle, and the company will debut the XR-3 hybrid in June of this year. According to the company, this plug-in hybrid will be a three-wheeled, two-seater capable of 225 miles per gallon when in hybrid mode. The plug-in can also be powered only by its 3-cylinder diesel engine, or it can be powered by pure electric power, however, it achieves its greatest efficiency as a plug-in hybrid.

The XR-3 has been in the press for a few years now. Hopefully, this time it's for real. Unfortunately, pricing has not yet been set.

BMW, Daimler to produce mild hybrids

Going hybrid

BMW and DaimlerChrsyler will co-develop a mild hybrid transmission for rear-wheel-drive cars which will be available within three years, according to Reuters.

Additionally, the two companies will continue their partnership with GM to develop dual mode hybrid vehicles - full hybrid vehicles.

GM is planning to launch the Yukon hybrid and the Escalade hybrid later this year, while DaimlerChrysler is hoping to launch the Durango hybrid and a Mercedes-Benz hybrid soon after GM's hybrid launch.

You are No hybrid, sir. Are clean diesel vehicles a waste of time?

Sure, a clean diesel is nice, but a clean diesel hybrid is revolutionary

I was watching CNBC's coverage of the recent North American International Auto Show yesterday, a show where European automakers really tried to raise the image value of clean diesel vehicles, such as the VW Tiguan concept pictured here.

And what is not to like? Clean and powerful, plus a 25 percent increase in fuel efficiency over gasoline sounds pretty good.

Yet, if America converted its an entire fleet to clean diesel, instead of gasoline, it would take more than a decade. In that same time, it is predicted that America's energy consumption will probably increase by some 20 percent or more. So, what will have been gained? At best, America would be just as dependent as today on foreign oil by making this conversion.

Clean diesel hybrids, or clean diesel plug-in hybrids, however, could have revolutionary effects on foreign oil dependency. Why not invest in this future? Won't the costs pay for themselves in the long run?

More on clean diesel vehicles versus hybrid vehicles.

Why isn't ending foreign oil dependency more important?

America hasn't learned anything from the 70's gas lines, the Iranian hostage crisis or even 9/11

Recently, President Bush suggested the idea of reducing gasoline dependence by 20 percent in the next decade. America's Big 3 automakers responded that ending foreign oil dependency just isn't profitable.

On the other hand, Honda welcomed the idea, and Toyota was far less opposed than American automakers. So, which automakers are better for America?

Yet, foreign oil dependency has already cost Americans more than a trillion dollars, and it is certain to cause even far more money and problems in the next few decades if we can't even reduce dependence by 20 percent. Ironically, however, such a sum could easily fund the technology to end foreign oil dependency using today's technology such as hybrid cars, clean diesels, lightweight composite materials and bio-fuels.

So why don't Americans take foreign oil dependency more seriously? (Read More)

Europe ready to lead the hybrid revolution?

The EU today rejected criticism from the German auto industry that a proposed plan to significantly decrease carbon emissions from automobiles was both unrealistic and a job-killer.

"Normally jobs are not lost when you pro-actively embrace change but when you reactively resist it," replied Commission spokesman Johannes Laitenberger (more).

Earlier this month Andrew Fulbrook, powertrain analyst at CSM Worldwide's office in London, claimed that if the EU legislation passed either hybrid cars or tiny vehicles would be required. "If we go from voluntary to compulsory limits and, say, the 120g/km average for 2011-2012 is enforced, then short of going to very small three-cylinder gasoline engines, the diesel hybrid will be required" (more).

Will the U.S. be pro-active or reactive? Will American automakers be pro-active or reactive?

State of the Union: Is 20 percent enough?

This Yukon hybrid is more than 20 percent more fuel efficient than a standard Yukon

So President Bush wants to decrease gas consumption by 20 percent in the next 10 years. Is it enough? Is it too much? Already the Big 3 are complaining that it's too much. Environmentalists and national security hawks are complaining that it's too little.

Toyota was supportive. Isn't that interesting?

GM now has the technology to convert any of its gas-guzzling SUVs into hybrid vehicles that are at least 25 percent more fuel efficient than non-hybrid models. GM also has flex-fuel hybrid vehicles that are production ready, and GM has a Volt concept that could achieve 150 mpg for those that drive less than 60 miles per day.

DaimlerChrysler also has GM's dual mode hybrid technology. Ford has hybrid technology.

So, the Big 3 could begin to make all vehicles 25 percent more fuel efficient right now, while investing in the technologies that could keep significantly increasing fuel efficiency with each generation of technology, such as a 100 mpg Prius that isn't a plug-in? In addition, there is flex-fuel, clean diesel and bio-diesel to help?

The Big 3 should accept 20 percent as a minimum. The technology to achieve 20 percent is available today. Instead of focusing on why it can't be done, the Big 3 should focus on how they will get it done. Make a plea for incentives. Be productive. Stop complaining. Stop making excuses.

Isn't it time to give Toyota the Big 3's hybrid tax credits?

Give the Prius some credit

In advance of the President's State of the Union speech, Big 3 automakers are using the Auto Show circuit to show Congress and the President that they can be fuel efficient. Ford announced 20 flex fuel hybrids and a $2,000,000 hydrogen plug-in hybrid. DaimlerChrysler showed off the most fuel efficient, clean diesel heavy duty Ram pickup truck, and GM debuted the Chevy Volt concept at NAIAS.

Wow, I guess Detroit gets it, huh?

Well, why then are the Big 3 sitting on more than 150,000 tax credits available for hybrid vehicles as Toyota's hybrid tax credits expire because they sold too many hybrids? Why do we punish Toyota's clean and fuel efficient success and protect Detroit's complacency? Is this really how you drive innovation? How about some good old American competition?

As I blogged earlier today, it's time to put tax incentives into the hands of the people rather than the corporations. Give the people the money to afford hybrid vehicles and other clean technologies and to reward whoever makes the hybrids consumers want.

While I desperately want the Big 3 to succeed, it's time for real world vehicles, not fancy concepts and $2 million one-offs.

State of the Union and Energy Independence: Power to the People!

Power to the people, not the corporations!

Energy independence is supposed to be an important part of the President's State of the Union speech tonight. So, when it comes to energy independence, where should the government place its tax incentive focus? Should it be on alternative fuels such as ethanol, bio-diesel, clean diesel and hydrogen? Should it be on advanced technologies such as hybrid vehicles, lithium-ion batteries, and fuel cells?

I say forget fuel. Forget ethanol. Ethanol already receives an incredulous amount of tax subsidies and is in danger of turning into a pork-barrel legislator's dream.

I say focus on hybrid vehicles, electric vehicles and lithium-ion battery technology. Let's invest in the kinds of technologies that can practically wipe out the need for any liquid fuel in just the next decade.

Of course not everyone will agree on the approach. Consequently, I say try to give the power to the people, and let's make the people accountable for their choices.

Yesterday, I suggested a gas tax. Why not make gas more expensive while using the gas tax revenue to reward consumers whom buy more fuel efficient technologies? Also, make that tax 85% less for E85, for example - let consumers reap the benefit of buying a flex-fuel vehicle if it works for them. Why should automakers receive CAFE credits - a tax saving loophole - for selling E85 functionality that is never used by the majority of consumers? In addition, empower the flex-fuel user to save even far more with a flex-fuel hybrid vehicle.

I say give the power to the people! It's fair, it's competitive, it's responsible.

Ford to adapt HySeries hydrogen plug-in hybrid to gasoline plug-in hybrid?

My first thoughts of Ford's HySeries Drive - which debuted at NAIAS - were not great, particularly because this new plug-in platform requires hydrogen to power its fuel cell. The Chevy Volt and its E Flex Drive, on the other hand, provides a much more adaptable and flexible path to fuel cells, as does Toyota's Hybrid Synergy Drive (See my article on the Hybrid Synergy Drive versus the E Flex Drive). Most important, neither the E Flex Drive nor the Hybrid Synergy Drive are dependant upon either fuels cells or hydrogen - a significant advantage over the HySeries Drive.

It seems Ford is now also keenly aware of this fact. Today, Ford is going to display the Flexible Series Hybrid Edge at the Washington D.C. Auto Show. While it seems this new Edge is based upon the HySeries Drive, Ford has already made changes. "We could take the fuel cell power system out and replace it with a downsized diesel, gasoline engine or any other powertrain connected to a small electric generator to make electricity like the fuel cell does now," Gerhard Schmidt, Ford's vice president of research and advanced engineering. (more)

Was Ford influenced by the success of the Volt? Regardless, it seems the auto game is changing. Consumers aren't interested in what automakers are going to do tomorrow, they want to know what you are doing today, and that requires hybrid cars, plug-in hybrids and electric vehicles - all of which can help develop a platform for fuel cells and hydrogen.

Of course, if lithium-ion batteries reduce the cost of plug-in hybrids and electric vehicles, while also providing at least 400 mile per day range, consumers might question whether fuel cells and hydrogen are even needed.

DaimlerChrysler testing plug-in hybrid vehicles

The Dodge Sprinter is a pretty ugly vehicle, but just as with humans, sometimes it is what is inside that counts. DaimlerChrysler is now testing 20 Dodge Sprinter plug-in hybrid vehicles in the U.S., and a number of these plug-in hybrids are also being tested with lithium-ion batteries to determine "real world driving conditions about lifetime, performance and cost of batteries." Currently, the Dodge Sprinter plug-in can achieve around 20 miles of pure electric power. The Sprinter is also being developed with both diesel and gasoline engines, so it has a future in both Europe and the U.S..

"The future of plug-in hybrid technology rests on a number of improvements, the most significant being batteries," said Dr. Andreas Truckenbrodt, Executive Director, DaimlerChrysler Hybrid Programs. "The battery systems in the PHEV Sprinter continue to provide valuable data on the possibilities with lithium-ion technology."

(Source: Car&Driver)

German vehicles to diesel into America

German automakers are hoping to leave hybrid cars in the dust and convert Americans into clean diesel guzzlers, rather than gasoline guzzlers. "That is the bet European automobile manufacturers are making as they talk the talk of gas-electric hybrid engines to show they care for the environment, but walk the walk down the diesel trail." (more)

Why is that hybrid vehicles are only seen as environment savers? Obviously the environment is a huge reason that many Americans buy hybrids, but just as many buy hybrids because of foreign oil dependency. Clean diesel technology simply isn't going to end foreign oil dependency, however, plug-in hybrid technology could.

NO. Hybrid vehicles are not losing their appeal

Today, Roland Jones of MSNBC asked the question, Are hybrid vehicles losing their appeal?

No, Roland, they are not. Also, Roland, how can you utilize the Honda Accord hybrid to discuss hybrid vehicle economics? First, the Accord hybrid isn't a hot-selling hybrid, it's possibly the worst selling hybrid. Second, it's a performance hybrid, and was not produced purely to achieve fuel efficiency.

Sure, the sales of hybrid cars are down. Automobile sales overall are down and expected to be down into 2007. Yes, hybrids are down more, but that fact has nothing to deal with appeal, Roland. Obviously, the fact that Toyota's hybrid tax credits have been cut in half is a key issue since the Prius is by far the best selling hybrid, as is the drop in gasoline prices.

But there is also a bigger, non-hybrid issue. Why are automobile sales down and expected to be down next year? Are automobiles losing their appeal? Or, do consumers have a little less financial power? If economic times are tight, it isn't surprising fewer consumers can justify paying more for a hybrid when the tax credit has been cut in half and when gas prices are down.

Nonetheless, consumers are very interested in hybrid cars, especially the hybrids of the future. Consumers are not stupid, and they know the best of hybrid vehicles is yet to come. Currently, the public appears to be particularly fascinated with the idea of plug-in hybrid vehicles. So, since consumers have less cash and gas prices are low, many are waiting for next generation hybrid technology.

And no, Roland, diesel is not an alternative. Diesel might compete with hybrids today in some driving conditions, but reliance upon diesel instead of gasoline will NEVER end foreign oil dependency. Next generation hybrid technology, however, certainly has the capability to end foreign oil dependency.

Automakers turning green? Poppycock

There has been a lot of buzz in the media about how automakers are going green and the Los Angeles Auto Show has been cited as an example. I say poppycock.

Sure GM debuted the Saturn Aura hybrid and the GMC Yukon hybrid in LA, but GM's real green buzz was really generated by GM's plug-in hybrid development announcement - even though the company gave no timeline for an arrival. Is it 3 years, five years, 10 years?

Anyway, at the LA Auto Show, GM put far more effort into marketing their massive lineup of huge Flex-fuel trucks and SUVs - not their hybrids. Saturn hybrids, for crying-out-loud, were practically hidden at the show.

While I would applaud flex-fuel hybrids, or very fuel efficient flex-fuel compact vehicles, I cannot call GM's flex fuel trucks and SUVs a huge green move. Flex-fuel guzzlers are little better than gas-guzzlers. Even worse, flex-fuel guzzlers seem too much like another excuse for GM not to focus on real fuel economy.

Aside from GM, Nissan did debut the Altima hybrid, and Ford displayed the newly designed 2008 Mercury Mariner hybrid and the 2008 Ford Escape hybrid, but Ford's real buzz was generated by the new Mustang more than anything. In reality hybrids were minor drivers for both Ford and Nissan at the LA Show.

Then there was a lot of talk about clean diesel and hydrogen. Blah, blah, blah.

Even Toyota, world leader in hybrid cars, was far more focused on promoting the Toyota Tundra, not its Hybrid Synergy Drive. Still, Toyota hybrids did drive significant buzz in LA and it was obvious many were checking out Toyota's hybrids as potential buyers, not just gawkers.

Ultimately, automakers have realized that Americans are interested in green issues, however, the keyword is interested. Most Americans are still unwilling to help fund the green revolution, and I think automakers are keenly aware of this fact. At this point in time, green marketing is possibly more important than green automobiles.

Americans might be interested in hearing and talking about the green revolution and energy independence, but they are definitely not yet willing to revolt against energy dependence by joining the green revolution.

Detroit must "think anew"

Last week I questioned an editorial by the Detroit News regarding fuel economy because of its complacency, and it's inability to foresee and realize that change must be realized by American automakers. Today, however, Daniel Howes of the Detroit News is singing my tune, telling politicians to give up the blame game while also telling Michigan and the Big 3 that it's time to change.

"The only questions are how and how quickly. Not, why us? Nor who's to blame for tampering with what U.S. Sen. Debbie Stabenow likes to call "our way of life" -- as if Detroit's automakers, their unions and others are immune to the laws of supply and demand. They aren't, no matter how freely some politicians may be willing to manipulate reality to suggest otherwise."

"Apologies to Sen. Stabenow, but "our way of life" is strangling Michigan because it was never designed to adapt to a changing world, much less accept that the economy and competition would change."

Evolution is often driven by small constant changes. Toyota, for example, is driven by small constant changes focused on increasing efficiency. This process, or Kaizen, led Toyota to hybrid cars - a new platform to increase efficiency. Inevitably the efficiency potential of hybrids has barely been tapped. Moreover, hybrids are adaptable to flex-fuel, hydrogen, gasoline, diesel, biodiesel, or even electricity, and they can lead to advanced batteries and fuel cell development.

Ultimately, hybrids exude change and flexibility. Today's hybrids are gasoline-electric, but tomorrow's might be flex-fuel plug-in hybrids and not long after that they might by hydrogen hybrids, or plug-in fuel cell hybrid vehicles. Hybrid technology is changing rapidly, adapting to the future.

Today, Democrats and the Big 3 appear very close to becoming fixated upon ethanol, a fuel which requires little change for the Big 3. Ultimately, ethanol won't really make the Big 3 any more adaptable, and it just might lead to another decade of complacency. Alternative fuels can help America, but not enough. Only significantly more fuel efficient automobiles can lead to real change.

Detroit must "think anew", and ethanol just isn't new enough.

Stop the Madness: Hybrid Vehicles Not E85!!!!!!!

Last year ethanol producers received subsidies and tax incentives worth more than $5 billion dollars, and those subsidies will probably be much higher next year. Yet, even with those subsidies ethanol isn't cost effective unless gas prices are close to $3.00 per gallon.

So, is ethanol worth the price?

Supporters of ethanol claim that all this investment in ethanol for automobiles will eventually lead to better ways of producing ethanol, such as cellulosic ethanol.

I say it will simply lead to more flex-fuel Hummers and little decrease in foreign oil dependency. I say E85 is a feel-good way of accomplishing nothing, something both Democrats and Republicans love - talk, talk, talk, but do nothing.

Without raising the fuel efficiency of America's automobiles - significantly - America's demand for energy will continue to grow exponentially and it will outpace any reduction in foreign oil dependency produced by ethanol.

More important, even GM is now realizing the that the future of automobiles is probably electric. If this is true, then E85 simply becomes a distraction, even a boondoggle to those ends, at least for American automakers and the American economy.

Today, hybrid cars can increase fuel efficiency by 20 to 30 percent, which is a good start. Add advanced gasoline engines or clean diesel engines and fuel efficiency could be doubled - that's with just TODAY's technology.

But the real advantage of hybrids will be lithium batteries, and the ability to utilize electric power. Within 5 years it is quite possible that you could buy a $30,000 hybrid vehicle that might never have to be filled with fuel if you drive less than 40 miles per day, all it would need is a small electric charge at night.

Within 10 years a small fuel cell stack could be added to these plug-in hybrids and the majority of drivers might never need any other fuel than just a little occasional electricity. More important, all of this could happen much quicker if more incentives were provided for hybrid technology and lithium-ion technology.

Why not give those ethanol subsidies to consumers to purchase these vehicles? Ultimately, a change in consumer behavior is the quickest path to foreign oil dependence and a cleaner environment.

Yet, ethanol is the favored buzzword, the favored recipient of tax incentives and government subsidies.

In the past Honda has already claimed it believes electric cars are integral to the future, and Toyota's hybrid efforts make them a player in electric cars as well. Even GM says the future is electric. Consequently, it is imperative that American automakers lead the way into this automotive revolution, rather than sticking to flex-fuel Hummers and Mustangs.

America's focus should be that in 10 years every American vehicle produced is either fuel-free or that fuel is simply a backup. The technology will be there within 10 years. The Japanese will be there. Will America?

Still, I'm all for ethanol, cellulosic ethanol, as a fuel to produce electricity, just not as an automobile fuel. Ultimately, transporting ethanol simply makes no sense in a liquid form, but in an electric form it makes great sense.

Consequently, E85 could become a distraction, even a boondoggle if it takes the clean energy and foreign oil dependency spotlight, and early talk from many Democrats seems headed in that direction.

The future is now. If we don't dare to dream, we just might wake up to a nightmare. New automotive technology, not alternative fuels, should be the priority for America, and the majority of our tax incentives and subsidies should be given to consumers to buy this new technology.

GM set to go hybrid, then all electric?

So, GM is canceling their hydrogen fuel cell program? Well, not exactly, but it appears GM is finally beginning to understand that the world doesn't have to wait for hydrogen fuel cells before getting serious about fuel economy and pollution.

"What started as a fuel cell project is now an electric vehicle project," GM's Bob Lutz told the Automotive News recently.

"A series hybrid could run primarily on electricity from lithium-ion batteries, with an engine as backup to replenish batteries, Lutz says. The backup engine could be a diesel or gasoline internal combustion engine. Backup energy also could come from a fuel cell."

Of course, Toyota has claimed this same idea for a number of years, although their approach is a bit different. Even fuel cell makers have been calling for plug-in hybrid vehicles because they make a smaller, cheaper fuel cell stack much more cost effective to add to a vehicle.

Still, the costs of the batteries, fuel cell stacks, etc for either an all-electric fuel cell vehicle, or a plug-in hybrid fuel cell vehicle, will probably be very high for several years and maybe even a decade or longer. Which is why current hybrid technology is so important.

If not for current hybrids, GM wouldn't even be having this conversation. If not for current hybrids, plug-in hybrids wouldn't even be a buzzword in the auto industry. If not for current hybrids, there wouldn't be enough upside to develop lithium-ion batteries for automobiles.

Today's hybrid vehicles, with today's hybrid technology, are an investment in lithium ion batteries and in fuel cells, in addition to being a way to begin to reduce foreign oil dependency and global warming emissions. With today's hybrid vehicles we can begin changing the world TODAY.

It's about time GM has gotten with the program. Let's just hope this revelation isn't just hot air! America, the world, needs GM to do the right thing now more than ever.

European carmakers "firmly" opposed to CO2 emissions law

According to the Association of European Automobile Manufacturers (ACEA), consumers are at fault for automakers failing to meet CO2 emission reductions.

"This is due to a strong customer demand for larger and safer vehicles and disappointing consumer acceptance of extremely fuel-efficient cars."

Great. Now Europeans want to act as foolishly as Americans?

Still, perhaps consumers do want these larger vehicles. Fine, then make them hybrid vehicles, or clean diesel hybrid vehicles, and let consumers cover the costs of meeting CO2 emissions by paying for these technologies. Or, they can simply buy a smaller vehicle.

When you make it easy for consumers to make poor choices, they will. Make them responsible for their poor decisions and they'll make better choices in the future.

Foreign oil dependency makes America stronger!

Do you think foreign oil dependency makes America stronger? In today's world, isn't that a stupid question?

Yet, it seems many Americans either believe that cheap foreign oil is good for America or that it poses little threat to America's National Security. Otherwise, how can the continued purchasing of gas-guzzlers be justified? How can the lack of hybrid vehicles from 2 out of 3 of Detroit's automakers be explained?

I often criticize GM for its lack of leadership in fighting foreign oil dependency. Does my criticism stem from my perpetual hate of anything GM? Absolutely not. It stems from the immense power GM has to take a leadership role in fighting oil dependency coupled with GM's refusal to do so.

Ultimately, I would gladly buy a GM hybrid vehicle - as long as it was a full hybrid vehicle. Unfortunately, GM just doesn't have any full hybrid vehicles available yet.

Why?

Well, just a few years ago important GM executives, such as Bob Lutz, publicly ridiculed hybrid vehicles and those automakers investing in them, which is particularly offensive since billions of taxpayer dollars were given to Detroit to develop similar vehicles back in the 90s.

Sure, GM has been claiming the future will be fuel cell vehicles, but they've been saying this for decades and they might be saying it a few more decades before it is a reality. Still, everything that can be done to fight oil dependency today, needs to be done today.

Quite simply, today, the hybrid vehicle is the best course of action in the war on oil dependency. The hybrid powertrain by itself is already efficient and will become even far more efficient. More important, however, the hybrid powertrain enables the integration of clean diesel, flex-fuel, electricity, hydrogen and fuel cells into the same powertrain.

Today's technology, such as a clean diesel hybrid, could produce vehicles that are 50 percent more efficient than today's vehicles. What are we waiting for? Too expensive? No way! There are enough subsidies already being wasted on big oil and other pork barrel legislation to provide the tax incentives needed for consumers to make clean diesel hybrids cost effective.

But, clean diesel hybrids are just one slice of the potential hybrid pie. In areas where ethanol makes sense, flex-fuel hybrids could be built. Add plug-in technology to both diesel hybrids and flex-fuel hybrids and you might only have to fill up on trips greater than 40 miles.

Imagine only filling your vehicle up a couple of times per year.

In the Southwest, such plug-in hybrids could make solar power far more cost-effective, enabling homeowners the ability to power their homes and their automobiles. Imagine never paying an electricity bill nor to fuel your automobiles. How's that for fighting global warming?

Of course these vehicles could also eventually develop into hydrogen powered hybrid vehicles, or fuel cell hybrid vehicles, but foreign oil dependency could be ended without either of these innovations. We don't have to wait for the holy grail, fuel cells. We just have to start demanding action right now.

To be fair, it's not as if GM is evil and Toyota is a saint. Neither automaker is doing enough. Nonetheless, considering the trends of the last few decades, such as previous oil embargoes, Katrina, global warming, and 9/11 isn't it finally time to say enough is enough?

And I say, it's especially time for GM, the most important automaker in America and one of the most important American companies, not to just act, but to take the lead. GM has the kind of loyal following to buy these war-effort vehicles and the political power to force the government to assist with subsidies and tax incentives for these war-effort vehicles.

Instead of using that billion dollar GM marketing budget to market gas-guzzlers, market the fight against the war on foreign oil dependency and global warming. It's our GM hybrid vehicle, it's our national security.

I don't think there is a company that could do more for America than GM if GM began to look at foreign oil dependency and global warming as a war, a war that GM was leading the battle against at ALL costs - even bankruptcy. That is simply a battle that GM would not and could not lose today.

Bob Lutz has admitted that GM could have taken a FRACTION of their YEARLY marketing budget to develop a hybrid to rival the Toyota Prius. Yet, they willfully continue to chose to spend that money marketing gas-guzzling - even AFTER 9/11. Stop!

Before 9/11 most Americans had their heads buried in the sand regarding the consequences of America's addiction to oil. Sometimes when something is so good, it's just better not to ask questions. After 9/11, however, there is no excuse not to act. Now America needs GM to do the right thing more than ever.

If 9/11, Katrina, Iraq and all the threats about global warming are not enough to get America to realize it is time to change, what will it take? Would the deaths of 10,000 or 100,000 citizens be enough? Do we need a third world war, or the loss of a major city, such as New York? Would that finally be enough?

Then again foreign oil dependency has nothing to do with 9/11, Iraq or global warming, right? Foreign oil dependency makes America stronger!

Have you seen Ford's Reflex hybrid vehicle ad?

I was on the DrudgeReport this morning when an ad for the Ford Reflex diesel hybrid flashed across the top of the page. I thought, wow, Ford is really serious about this awesome looking hybrid vehicle. So, I clicked through the ad. Not much there. I guess this is just part of Ford's 'Bold Moves' hoohaa. I was hoping to find out that this hybrid was going into production, but no such luck. While I realize the hybrid cars segment probably isn't yet ready for a diesel hybrid sports car because of costs, it would have been an incredibly bold move by Ford to commit to a small production nonetheless. Maybe if there is enough online buzz they will?

An interesting week for hybrid cars

It was an interesting week for hybrid cars. It started with Peugeot's C-Matisse diesel hybrid vehicle. While only a concept vehicle, this hybrid demonstrates that Peugeot is preparing for the hybrid revolution. By 2010, when I predict the hybrid revolution will really getting rolling, Peugeot will be ready.

Then there was an Intellichoice award for the Mariner hybrid, the debut of the 2008 Mariner hybrid, and the debut of the 2007 Nissan Altima hybrid. Plus a number of other hybrid stories which you can review by scrolling down on this blog.

Still, my favorite piece of hybrid news this week was the Astrolab solar hybrid vehicle. This is going to be a production vehicle, not a concept car. While solar hybrids are a long way away from the mainstream, this vehicle demonstrates that the potential of hybrid technology is only just emerging. Shucks, throw in a small fuel cell and the 'hydrogen highway' might not even be needed.

Today's hybrid cars are just the beginning.

Clean diesel versus hybrid technology: A stupid debate

The Axis of Diesel states, "Mercedes, GM and even Honda, are betting on a new breed of green diesels. The goal? To leave hybrids in the dust."

First, let's be clear. There is no comparison between clean diesel vehicles and hybrid cars. PERIOD. It's no different than comparing apples to oranges.

Second, hybrid vehicles can also use clean diesel technology. So, however efficient a clean diesel is, a clean diesel hybrid will be 20 to 30 percent more efficient. Hybrid technology is not dependent upon fuel, which is why Ford is working on the Reflex diesel hybrid and Peugeot on the C-Matisse diesel hybrid.

Yes, even European automakers are buying into hybrid technology.

----> Finish Reading Clean Diesel Vehicles Versus Hybrid Vehicles: A stupid debate

Russia puts Western oil 'supplies at risk'? Join the hybrid revolution.

"A former government adviser has warned it is "only a matter of time" before BP or Shell faces a bid from a Russian state-owned group such as Gazprom which could threaten western oil supplies. Professor Peter Odell, an energy economist, says ExxonMobil is also vulnerable to a Chinese takeover as the large UK and American stock-listed oil groups lose their influence in global markets." (more)

If it isn't OPEC seeking a bottom cap of $55.00 per barrel, it's China and Russia and state-owned oil companies threatening the price of gasoline.

Fortunately, Congress has passed tax incentives for hybrids that protect GM and Ford, rather than incentives that seek to achieve change as quickly as possible. Unfortunately, protectionism isn't what GM needs, it needs a good kick in the ass. GM's biggest problem these days, apparently, is a lack of Hummers according to Bob Lutz, not tax incentives for hybrids.

Hummers are far more important than foreign oil dependency.

Besides, what would ending foreign oil dependency accomplish anyway? A less complicated Middle East? Putting an important part of the American economy back in the hands of Americans?

Obviously, achieving oil dependency wouldn't be easy, it would require the kind of technological revolution which would create new jobs, new industries and new markets. What a waste!

The technology behind hybrid cars offers such a revolution. Hybrid technology can make any vehicle 20 - 30 percent more fuel efficient, today, whether that vehicle is fueled by gasoline, diesel, ethanol or even hydrogen. New software and new batteries will double the fuel efficiency of today's hybrids in just a few years. Then plug-in hybrids could also increase hybrid performance while creating an ideal platform for the introduction of small fuel cells into the automobile.

Unfortunately, hybrid production doesn't result in the huge profit margins many automakers covet - hybrid vehicles only make the world a better place. And Hummers, it seems, are much cooler than making a better world.

Gasoline and oil costs might drop in the short term, but the long term is filled with too many risks not to act as quickly as possible.

AutoWeek: French Hybrid 'Best in Class'

Last week I made a post about Peugeot's diesel hybrid concept car, the C-Matisse. Well, I wasn't the only one impressed by this elegant hybrid. AutoWeek named the vehicle Best in Class. While the hybrid is probably doomed to the conceptual stage, let's hope the hybrid powertrain eventually finds a home in a real car. The world needs some French hybrid cars.

Peugeot's diesel hybrid in 2010?

In the last year or two, executives from Peugeot have made very positive statements regarding the future of hybrid vehicles, essentially claiming that hybrids ARE the future. The idea being that Europe's diesel vehicles will become diesel hybrid vehicles and, eventually, fuel cell hybrid vehicles. Today, the costs of such a vehicle are probably too expensive for most consumers, as evidenced by Toyota's recent statements on diesel hybrids. However, as more suppliers provide the technology for clean diesels and hybrids, costs will reduce. Consequently, Peugeot is showing off its C-Métisse diesel hybrid vehicle at the Paris Auto Show, which could hit the streets by 2010 according to MSNBC.

Toyota diesel hybrids coming soon? Not

"Already the diesel [price] premium is quite high, then you'd have to pay a hybrid premium, so we're not seeing that there's a market," Toyota Motor Europe chief executive Tadashi Arashima told BBC News. The response came when Mr. Arashima was asked about Peugeot's plans to make diesel hybrid vehicles.

Some fans of hybrid cars have hoped for a line of clean diesel hybrids, which would offer even better fuel efficiency than current gasoline hybrids. Perhaps when Peugeot and other European automakers begin to produce their own diesel hybrid vehicles, Toyota will change its plans.

Government loans to help Big 3 develop hybrid vehicles, etc.

"The Big Three automakers could get up to $20 billion in federally backed loan guarantees to speed the development of "green technologies," including hybrid electric engines, flexible fuels and clean diesel under a bill to be introduced this week in Congress." (More)

Will the Big 3 even care? It's not free money - they will have to pay it back. Besides, with gas prices falling, will the Big 3 just return to business as usual - hoping that SUV sales will again pick up?

Hybrids are "basis" for fuel cells

"The hybrid is the basis," said Robert Stempel, chairman and CEO of Energy Conversion Devices Inc., which develops batteries used in hybrid cars. "It gets the electric drive on the vehicle. Once you have the electric drive there, then you really don't care if you have the gasoline engine or diesel or fuel cells. The key is that electric drive." (more)

So, why haven't American automakers been more bullish on hybrid vehicles? If hybrids help create the necessary powertrain for fuel cell vehicles, doesn't hybrid production ultimately help reduce the costs for fuel cell production? Moreover, other fuel cell makers have argued that plug-in fuel cell hybrid vehicles could also speed fuel cell development by enabling smaller - thus cheaper - fuel cells to help power the vehicle.

Are American automakers really going to compete in the world auto market by focusing on alternative fuels?

I say technology is the only answer, and it seems American automakers are already missing the boat. C'mon GM and Ford, it's OUR future! Give us foreign-oil dependency, fuel cell investing American-made hybrid vehicles and ask those jackasses in Washington to help foot the bill.

Hybrids, Flex-fuel guzzling and biodiesel

Well, who knows if we'll need hybrid cars for much longer. Since Chevron has apparently discovered a huge oil reserve, maybe we can go back to $1.00 gas! Of course, then we'll simply increase our demand, and eventually end up back in the same place.

Besides, I say technology can revolutionize the American auto industry, which is only going to survive if we take the automobile into the next generation, and that means the end of gasoline.

But the revolution extends beyond the auto industry.

One of my primary interests in plug-in hybrid vehicles is not just the end of foreign oil dependency, or cleaner energy, but the effect that plug-in technology could have on the solar industry. Imagine clean and green solar energy powering your house and vehicles, while paying for itself in less than 20 years? In the interim, monthly energy expenses will still probably be less than without solar power.

Now that's revolutionary. Besides, alternative fuels have limited potential.

"Even if all of the corn and soy being grown in the U.S. right now were used to make biodiesel in its 100% vegetable oil form, it would only satisfy about 15% of the current demand for diesel fuel," says Geeta Agashe, director of the Petroleum and Energy practice for Kline's research division. (more)

Anyway, don't we have better uses for food crops and all the water we'd need to make these fuels?

Let's face it, a 10 mpg flex fuel vehicle really isn't really going green by going yellow.

Ultimately, technology is the only way forward for America. That means hybrid vehicles and solar power.

$2.00 Gas: The Calm Before the Storm?

There is a very good chance that by Thanksgiving, gas prices could land near $2.50. If things go real well, we might even see $2.00 gas. (more)

Is this a good thing? Ironically, I say it's a better thing for oil companies, than for consumers - at least in the long run.

Over the last several decades, whenever gas prices recede, gas consumption increases. Will this time be any different? As gas prices drop, so to will interest in hybrid cars, in ethanol, in clean diesel, etc. - so to will America's interest in ending foreign oil dependency.

Let's face it, most Americans are living paycheck-to-paycheck. Can we really blame them for taking the cheaper path?

Of course, is it really cheaper? Even cheap gasoline prices in America still lead to huge profits in the hands of governments that not only HATE America, but that fund terrorism against America. Then there is the cost of enforcement. How much does our military presence in the Gulf cost - even when we aren't fighting wars in Iraq? Wouldn't a foreign-oil dependency-ending technological revolution be cheaper than this enforcement?

Of course, there is nothing like the status quo!

Thus, will Detroit finally step up to the plate and, regardless of gasoline prices, strive for the end of foreign oil dependency?

Unfortunately, I doubt it. Like many Americans, Detroit is going to do whatever is most profitable - at least in the short term.

Still, $2.00 gas won't last. There will be hurricanes in the Gulf again - maybe not this year, maybe not next year, but soon. China and India will keep exponentially increasing their oil demand, and Middle East tensions will get much worse before they truly improve.

The world now believes that oil is one of America's biggest Achille's Heals. While alternative fuels such as ethanol can help, only advanced automotive technologies can save America in the long run.

Will America have the wisdom and the vision to prepare for the future, or will we fall into our fat, lazy, apathetic and complacent ways? The next surge in gasoline prices might not just destroy the American auto industry, but the American economy as well.

As consumers, as citizens, we must make sure that we keep pressure on automakers and on government officials. Inevitably, few issues in our lives will have greater impact on our lives than foreign oil dependency. We can either let this addiction turn into a bigger crisis, or we can turn it into a revolutionary opportunity.

Which side are you on?

Hybrid Vehicle Technology Spawning Innovation, Competition

Back in the 90's the Big 3 were given a billion tax dollars to develop the next generation of fuel efficient technologies. They developed hybrid cars and electric cars, but Detroit quickly decided that such vehicles just weren't profitable enough.

Japan, on the other hand, showed a bit more vision and determination, eventually producing the Honda Insight hybrid, followed by the Toyota Prius hybrid. Still, things didn't really get going until the 2nd Generation Prius, which quickly became a hot seller and put hybrids on America's radar.

Now Detroit is finally taking the hybrid game seriously - at least a little bit.

While Ford has stated that it firmly believes in the future of hybrid cars, GM has continued to state that hybrid vehicles are little more than a public relations effort. Nonetheless, GM and Chrysler are developing hybrids - of course their hybrid technology is, ultimately, better for trucks and highway driving, rather than the congestion that is predicted to be a major problem in the next couple of decades.

Moreover, the Army recently announced a program converting Ford Escape hybrids into hydrogen hybrids, and there are also Prii running on hydrogen. Suddenly, the 'hydrogen highway' might not require fuel cells at all, rather just current hybrid vehicle technology. Besides, if fuel cells do become cost-effective, most engineers believe that fuel cell automobiles will be fuel cell hybrid vehicles.

But back to today's technology.

Even far different hybrid technology, such as a hydraulic hybrid, is being developed and tested right now. For example, UPS is testing a diesel hydraulic hybrid this year. Hydraulic hybrids offer significant fuel economy improvements without the high costs of electric motors, hybrid batteries and software.

Single mode hybrids, dual mode hybrids, hydrogen hybrids, hydraulic hybrids - suddenly, oil dependence seems more manageable.

Recently, I read the article, Energy policy without the fear factor that states, "We cannot continue to go the way we've been going. It is not a matter of "car guys'' versus "tree huggers,'' liberals versus conservatives, truck lovers versus truck haters. It is an acknowledgment that, if we as a global community fail to examine and answer "What if?'' and refuse to accept or implement the changes required by the answers, the question may answer itself.....And the answer could be one none of us could live with."

Today's hybrids are not just the beginning of an automotive revolution, but a technological evolution. When we believe we can do more, a funny thing happens, we find out we can. Suddenly, utopian dreams aren't so utopian when the power of technology is used to benefit people, rather than just profit from people.

"What if" we dare to dream is a great question. 'Why not dare to dream', I think, is an even better one with today's technology.

UPS hydraulic hybrid truck making your next delivery?

The EPA and UPS will begin testing a hydraulic diesel hybrid truck this year. Early tests indicate that the "patented hydraulic hybrid diesel technology achieved a 60 to 70 percent improvement in fuel economy and more than a 40 percent reduction in carbon dioxide emissions, compared to a conventional UPS vehicle" (more). Wow, is all I can say if those numbers hold up in real world tests. If so, I guess you have to thank Toyota. If not for the Prius and Toyota's obstinate push into hybrid cars, technologies, such as hydraulic diesels, probably wouldn't have been taken seriously.

Hybrid cars moving into "fast lane"?

"Hybrid vehicles will continue to move into the Fast lane, especially in the U.S. and Japan. European manuFacturers must prepare For hybrid technology, which will compete with diesel engines within the next few years. Companies who want to maintain or improve their market position will have to ensure that their technology management can deal with the challenges of the future." That's the word from Automotive Design & Production in an analysis of diesel and hybrid vehicles. Click here for the full story.

What would be the ultimate hybrid vehicle?

In the last year there have been some very interesting hybrid concept vehicles. Two of my favorites are the Ford Reflex hybrid and the Mazda Senku hybrid.

The Reflex is a diesel hybrid 'muscle' car that looks cool, but is an even hotter performer. How hot? How about 0 to 60 in under 7 seconds while achieving 65 mpg? Sure this hybrid requires next generation lithium-ion batteries - the same batteries which could power the Toyota Prius to almost 100 mpg - but if you are going to dream, why not dream big?

That's why I like REALLY like the Senku hybrid. Yes, the styling of this vehicle is incredibly futuristic and some people don't like that, but I do, boy, do I. But the thing that really makes this hybrid special for me is the use of solar technology. By embedding solar cells into the roof, this hybrid vehicle could actually act like a solar-powered plug-in hybrid vehicle. That means that the next-gen 100 mpg Prius could perhaps become a 140 mpg Prius with solar power.

In Southern California - where I live - the constant sunshine could provide a huge source of clean electric energy - making trips to the gas station much less frequent. In the future, make it a solar-powered fuel cell hybrid vehicle and hydrogen gas stations might not even be needed.

The technology behind hybrid cars makes such dreams seem possible.

What would be your ultimate hybrid vehicle?

Foreign Oil Dependency: It all comes down to clean vehicle tax incentives

High gasoline prices are only the most obvious, negative result of America's foreign oil dependency. The worldwide geopolitical crisis that America is facing in an effort to maintain its dependency on oil is the real, but less visible, problem.

Now that CAFE is essentially dead, or at least rendered useless, the only thing that can make a difference are tax incentives. Congress must give consumers strong tax incentives to buy hybrid cars or to use bio-diesel, for example.

If automakers don't want to develop such technologies - they don't have to - but let consumers reward those that can and will.

It is simply ridiculous that vehicles, such as the Hummer, can receive a $25,000 small business tax deduction - a tax incentive far greater than any hybrid receives. When the Hummer achieves 35 mpg, then it might deserve such a deduction.

It's time for Americans to make a stand and demand that we stop giving so many incentives to oil companies and the likes, and that we give those incentives to consumers that reduce their oil use, or that move beyond oil.

American automakers have thus far failed America, oil companies have failed America, and if Congress doesn't pass a strong set of tax incentives for consumers, not corporations, to buy clean technologies, they will continue their failure of America.

Let's not let it happen. (More)

Congress and CAFE: Two Peas in a Pod

Not long ago I referenced a story that ridiculed Congress and its conservationist policies. On a day members of Congress went to a gas station about a block from their offices to speak about high gas prices, almost every member was driven, spoke as their vehicles idled, and then was driven back one block to their offices. Even worse, most members were in gas-guzzlers. As if that were not enough, most members regularly drive gas-guzzlers.

This is Congressional leadership? Reminds me of what my old football coach used to say, "Anybody can talk the talk, but only champions walk the walk.

Apparently, there aren't many champions in either Congress or the White House these days, maybe there hasn't been in a long time. In today's world LEADERS would be driving hybrid cars, bio-diesel cars, or maybe flex-fuel vehicles fueled with E85, not Tahoes, Escalades, and BMW 760's. Maybe a REAL leader would even - dare I say - walk!?

Today, Congress is focused on CAFE, something they didn't act on just a year ago, but it's good politics now that Americans are angry about high gas prices. It seems success in Congress is driven by doing little and blaming someone else for the problem.

While I am an advocate for increasing CAFE, the plan is really going nowhere. The boldest move that has reasonable support - although probably not enough support - is to raise CAFE by 10 mpg in 10 years. In 10 years, with millions more Americans driving longer commutes while in more congestion, 10 mpg will basically accomplish, well, nothing.

The best case scenario for this plan is that we'll only be importing as much oil in the future as today. Whooohooo!

Nothing short of an automotive revolution is going to change America's oil addiction, and 10 mpg is far from a revolution. Unfortunately, only dire catastrophe will wake Americans up to such a realization, and without REAL leadership coming from Congress and the White House, such a catastrophe appears inevitable.

Bosch Ready to Start Filling Hybrid Parts Void

The makers of hybrid cars have had one major problem, lack of hybrid parts. Slowly, that is beginning to change. Bosch recently told AutoWeek that "We have concluded the prototype, and we have concluded it very successfully. We are now in the business-development phase and are in contact with customers about contracts."

"At this point, we are offering the electric motor, the power electronics, engine controls - meaning adapted engine controls - and, depending on the requirements, brake technology in the form of brake-by-wire."

Aside from gasoline electric hybrid cars, Bosch is also focusing its hybrid efforts on diesel hybrids as well.