Hyundai Sonata hybrid: Cheaper than Fusion and Camry hybrids?
Hyundai's upcoming Hybrid Blue DriveToday, Hyundai released pricing on the 2011 Sonata. While the Sonata hybrid was not on the list, the conventional Sonata is priced lower than the competition, especially at the premium trim levels.
Since most hybrids include many premium trim level components, Hyundai Sonata hybrid pricing might undercut both the Toyota Camry hybrid and the Ford Fusion hybrid.
Hyundai had a pretty good 2009 and 2010 is expected to be even better, especially in light of Toyota's recall problems. Topping the year off with a Sonata hybrid that is cheaper and more cost-effective than the competition would be some pretty sweet icing on the cake.
Labels: Ford fusion hybrid, Hybrid Vehicles, hyundai sonata hybrid, toyota camry hybrid



2 Comments:
Everyone knows that volume and competition helps drive down the price. Hopefully the Hyundai Sonata hybrid can do both.
Plus...
I don't think hybrid drivers are that big on "brand loyalty". It's all about the numbers. If the fuel efficiency numbers are high enough, and the price is low enough, Hyundai will attract a lot of buyers....
and Hyundai is hot right now. i think the right hybrid offering would really drive a lot of buzz to Hyundai.
a few more months and we should start hearing more - at least if everything is still on track.
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