New Toyota hybrid concept debuting at NAIAS (updated)
Toyota's new ultra-cheap hybrid?Toyota has announced that it will debut a new hybrid concept at the Detroit Auto Show that is expected to go into production within the next two years. Unfortunately, few other details are available, but this is supposedly a teaser shot of the new dedicated hybrid.
For years now Toyota has considered a number of Prius-based derivatives, including both smaller and larger versions. Likewise, since Honda announced its CR-Z sports hybrid, Toyota has also indicated that it has plans for a sporty hybrid as well.
If this picture is accurate, however, then it appears that Toyota will offer its smallest hybrid yet, which could potentially push pricing well under $20,000.
While there is a lot of hype in the press today about Toyota's plug-in hybrid plans, this vehicle might offer significantly more sales potential. Ultimately, if Toyota is going to achieve its goal of 30 percent hybrid sales by 2020, cheaper hybrid cars will be critical.
Labels: Hybrid Vehicles, toyota



2 Comments:
Indigo Incarnates
An actually affordable Toyota would be a nice development. Usually Toyota spends all their hybrid development on $80k Lexus models that only sell a few hundred units per year.
Of course, I'n still likely to buy an Insight EX in 2012, but I could be convinced by a viable alternative.
I'm very intrigued by this hybrid. In a few weeks we will learn a bit more. Hopefully, the reality of this hybrid lives up to my expectations of the cheapest hybrid yet.
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