Hybrid market share to top 3 percent in 2010
Can the Fusion hybrid keep pace?According to Edmunds.com, hybrid cars will achieve a 3.2 percent market share in 2010 compared to about 2.7 percent share today.
Unfortunately, Edmunds doesn't go into much detail as to how their hybrid numbers were derived, but one can imagine that a slightly less recessed economy is probably the key ingredient. Hybrid sales were hammered in early 2009 before picking up the pace a bit in the 2nd half of the year.
Currently, the Ford Fusion hybrid and the Toyota Prius are the two best selling hybrids in America, with the Prius accounting for about 50 percent of hybrid sales. That scenario will probably remain unchanged.
Labels: Ford fusion hybrid, hybrid vehicle sales, Hybrid Vehicles, toyota prius
posted by Dahcredyns at
2:11 PM
4 Comments:
This is not exactly what I would call progress.....
Hybrids will not gain significant market share until the cost comes down to where Hybrids are only $1000 to $1500 more than their conventional counterparts. At this price level, consumers will be willing to purchase the hybrid option.
Hopefully, advances in lithium battery technology will bring the price down to that $1000-$1500 level...
No. Certainly not really progress. I don't think there is much chance for a real uptick in market share until closer to 2012, when a number of significant new hybrids enter the market.
Even then we're still probably only talking a few additional percent. However, that could be the beginning of a regular and significant yearly increase in sales.
Indigo Incarnates
On the bright side, hybrids have proven to be a sustainable "niche" car. They've been around since 1995 and they haven't gone away. The anti-environmental blowhards predicted every year for over a decade that hybrids were a fad. Well, they're certainly not mainstream, but neither are they a fad.
That's definitely a positive way of looking at it, and it's a good point.
A solid foundation has been built, now its time to build upon it. That's probably still going to take a couple more years, but that new building is coming.
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