5 percent hybrid market share: What will it take?
Only with a legitimate Prius contender?From August to September, sales of hybrid cars dropped a whopping 48.4 percent according to GreenCarCongress. Of course, car and truck sales declined by more than 40 percent, so a huge chunk of this decline is relative. Moreover, in September, the Toyota Prius was still the 11th best selling vehicle in the US.
Nevertheless, hybrid sales fell to just 2.7 percent of total vehicle market share.
So, what takes hybrids to at least 5 percent market share? An equal, but cheaper Prius contender? $4.00 gas? A breakthrough in lithium-ion battery mass production?
Labels: hybrid vehicle sales, Hybrid Vehicles, toyota prius



3 Comments:
Hmm, that's interesting.
This weekend I decided to fix our current car after all. While buying a used Prius and converting it is pretty attractive, in this economy I decided it would be wise to just wait a couple of years and either get a Volt, some other hybrid, or do the Prius thing then.
Using current technology....
There are 3 things that would increase market share for Hybrids.
1. Lower price
2. Lower price
3. Lower price
I hear you alcatholic. Unless you're sitting on hordes of cash, it's best to spend as little as possible in this economy.
Geez. That sounds so anti-American.
Smurf - Hard to argue against that, although I might have made #3 higher gas prices.
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