New plans to electrify Ford
First Ford EV coming in 2010So, by 2010 Ford will offer an electric van and a small electric car capable of at least 100 miles per charge by 2011. By 2012, Ford will also offer plug-in hybrids capable of 30 miles of electric power. In addition, Ford wants to hybridize many more models with new hybrid technology that will be 70 percent more fuel efficient than conventional versions.
Sounds, impressive, right?
Yet, very few numbers have been provided, such as how many of such vehicles will be built per year. While that isn't really unusual, Ford's hybrid history has been quite conservative, such as only building 25,000 Escape hybrids per year. Will these new plans be similarly as cautious?
Ultimately, Ford's hybrid plans appear quite similar to hybrid leader, Toyota. Minimally, however, Ford has a lot of catching up to do. While off to a good start with the new Ford Fusion, the real focal point in the next few years will be Ford's aggressiveness as it rolls out these new products. If as slow as its current hybrid program, these plans could be much ado about nothing.
Labels: electric cars, Hybrid Vehicles, plug-in hybrid vehicles



3 Comments:
Like the hybrid Expedition, rumored as far back as 2006:
http://www.autoweek.com/apps/pbcs.dll/article?AID=/20060628/FREE/60626009/1041/
No doubt. Under the last CEO Ford did a lot of talking about hybrids, but achieved very little.
Will the new sheriff in town proceed differently? Hopefully and, thus far, Mulally has been pretty impressive.
Indigo Incarnates
Unlike GM, Ford didn't sell all of it's research in EVs to Chevron. So at least it won't be starting from scratch.
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