Peugeot RC - Here comes another luxury hybrid

Great for the rich, but what about the rest of us

Peugeot is showing off its RC hybrid concept in advance of the Paris Motor Show. When the actual hybrid does debut at Paris, it won't be called the RC. It will, however, come with a 313 horsepower hybrid powertrain according to early reports.

While I'm in favor of any automaker's hybrid efforts, why is it that every automaker, other than Honda, is afraid to take on the Toyota Prius?