Loyalty: The hybrid advantage
A new study by Experian Automotive suggests that buyers of hybrid cars are more brand loyal than non-hybrid buyers. 47 percent of hybrid buyers will buy another vehicle of the same make compared to 35 percent of buyers overall. And 18 percent of hybrid buyers will buy again buy the same model, compared to 12 percent of overall buyers.
Toyota must be loving this study.
Labels: Hybrid Vehicles
posted by Dahcredyns at
7:50 AM
5 Comments:
Nice info..
Can we exchange link
http://www.rear-wheel.com/blog
No. Not until you add to the conversation. Please join the conversation if you want to add a link, otherwise you're just a comment spammer.
Half of the entire US vehicle market is based on sales of SUVs and pickups. That whole market is comprised of 16 million vehicles. And since pickup vehicles use tons of gas per year, it would be a great idea for pickup hybrids to flood the market.
I think hybrid pickups are a great idea. In fact, I'd have preferred that GM focus its dual mode hybrid technology on big trucks, rather than big SUVs, at least at first.
Need for large SUVs is often questionable, however, there is no doubt that many need trucks for their job. The dual mode hybrid powertrain is perfect for trucks.
Soon, GM will offer a dual mode truck. That's an American revolution in my opinion. Hopefully, they're serious about hybrid pickup numbers.
Definitely, the hybrid car users are more loyal and even they may be a great supporter to the nature compliance as well. Its really a good thing that one should prefer the hybrid car to save the environment and make it a healthy one. Each one should have to contribute in saving nature.
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