Monday, January 28, 2008

Americans believe in the future of hybrid vehicles

It changed the way people think about cars

In 2007, the Toyota Prius was one of the 10 Best Selling cars in America, as the Prius moved from niche to mainstream product.

And, thanks largely to the Prius, when it comes to the future, the future is all about hybrid cars according to a new auto survey of Americans. After hybrid technology, came fuel cells and flex-fuel vehicles. Diesel is still not yet on America's radar.

Of course, thinking differently about vehicles is one thing, buying differently is quite another.

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4 Comments:

Blogger Nozferatu said...

I hope this is true but I'll see it when I believe it.

A good cross-section of what the general American populous is in terms of automotive mentality and their righteousness can be found loud and clear in places like VWVortex.com

Go over there and tell me if Hybrids will catch on...

11:21 AM  
Blogger Dahcredyns said...

Hybrids have already caught on. More than anything, most consumers are waiting for better selection and a little bit better pricing.

Sure some won't ever go hybrid, just like some will never go on the Internet.

12:06 PM  
Blogger Nozferatu said...

Dahc...

I'm not sure if I agree. If hybrids had caught on, many more people would be buying them.

I grant you that the number of hybrids sold has increased...but it's no where near the number of vehicles sold nationwide or worldwide...it's a drop in the bucket.

12:55 PM  
Blogger Dahcredyns said...

No doubt, Noz, that hybrids are still slowly catching on, and I think it will be a few more years before hybrid sales truly pick up pace.

In a few more years hybrid sales will still only be 10 to 20 percent of sales. Yet, once you start hitting those kinds of production numbers year after year, the economies of scale regarding hybrid technology really start to kick in. Plus you'll have significantly more hybrid brands and models available, in addition to plug-in hybrids, etc.

At that point it will be economically stupid not to go hybrid or pure electric.

Moreover, every major automaker is now significantly increasing their hybrid production, marketing and r&d budgets. They know their survival depends on new technology.

The hybrid future and the electrification of the automobile is inevitable. Yes, it might take a few more decades, but it's inevitable.

1:21 PM  

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