Hybrid interest dropped in 2007?
J.D. Power says interest in hybrids dropped in 2007The DetroitNews is reporting that interest in hybrid cars has dropped 7 percent in 2007. "In the 2006 study, we found consumers often overestimated the fuel-efficiency of hybrid electric vehicles, and the decrease in consideration of hybrids in 2007 may be a result of their more realistic understanding of the actual fuel economy," said Mike Marshall, director of automotive emerging technologies at J.D. Power.
Ironically, as interest in hybrids supposedly dropped, and as Toyota hybrid tax credits have been reduced to almost nothing, the Toyota Prius has become one of the top 10 best selling cars in America as 2007 Prius sales have pummeled 2006 sales. Likewise, the Camry hybrid has seen stellar first year sales.
Somehow, I think this study is missing something.
Labels: Hybrid Vehicles, tax credits, toyota camry hybrid, toyota prius



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