GM, Chysler partnership: Forget the SUV and do a hybrid
Can't we start leaving these gas hogs in the past?GM and Chrysler have been working together on the dual mode hybrid powertrain for the last several years, yet either maker has yet to offer a dual mode hybrid vehicle for sale. Instead, what is the latest big news - other than takeover talk - regarding a GM and Chrysler partnership? A gas-guzzler to rival the Suburban. Sounds like the perfect solution to both automaker's problems! How about some serious hybrid cars guys?
Labels: chrysler, GM, Hybrid Vehicles
posted by Dahcredyns at
11:40 AM
1 Comments:
Isn’t this strategy somewhere near page 1 in the Marketing 101 textbook? “Figure out what consumers want, and then sell it to them.” GM and Chrysler seem to be taking pages from W’s playbook: “Come up with the definitive strategy over your morning coffee. Then, pursue the strategy at all costs, ignoring objective evidence and shunning anyone who offers a dissenting opinion.”
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