Isn't GM full of it on hybrid vehicles?

Not long ago, GM's Rick Wagoner stated that hybrid cars were only about image for GM. Yet, if GM believes that the future is hydrogen, isn't calling hybrids just a P.R. move simply a lie? Even GM fuel cell engineers have stated that fuel cell vehicles WILL be fuel cell HYBRID VEHICLES. Thus, wouldn't pursuing hybrids today, help make tomorrow's fuel cell hybrid vehicles more cost effective sooner?