Part's maker keys into hybrid cars

Toyota, the undisputed king of hybrid cars, has corporately stated that third party suppliers are key to bringing the costs of hybrid technology down. Today, the DetroitNews featured an article on how Bosch, "and other suppliers have turned their attention to hybrid technologies and the North American market". In fact Bernd Bohr, chairman of Bosch's automotive business, told a global technology conference last month at the company's proving grounds in Germany, "We think mass production of fuel cells is not going to happen in the next 20 years, to be provocative, at least not in an economical way."

Thus, Bosch is focusing on hybrid vehicles. With more than 50 models expected by 2010, it isn't hard to see why Bosch is bullishly pursing hybrids. Ultimately, as more and more third party companies become involved in hybrids, the better for hybrid technology and for hybrid consumers.