Toyota taking big loss on Lexus RX400h hybrid?
An article by Dan Neil, Lexus' math triumph, claims that the cost of the Lexus RX400h hybrid is well below the cost of production. Like, GM's Robert Lutz, Neil is wondering whether Toyota is moving forward with hybrids, just for the marketing.
The article also notes that Toyota is trying to find ways to make more than the 24,000 Lexus hybrids allotted for the U.S., of which 12,000 are already sold.
The article also notes that Toyota is trying to find ways to make more than the 24,000 Lexus hybrids allotted for the U.S., of which 12,000 are already sold.
Labels: bob lutz, Hybrid Vehicles, Lexus hybrid, toyota



1 Comments:
More people should learn about electric vehicles as a solution. "Zero emissions" is something that's going to be required by law one day (you know it will). Making the decision to go electric is far cheaper anyway, like 10 cents on the dollar vs. gas. (source: zapworld.com)
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